Real estate advice · California
Know exactly where you stand, then decide.
Selling, buying, or not sure where you stand. We work through the numbers, the timing and the options with you, and tell you what we actually think. Then we help you act on it. Free, nothing signed, no obligation.
What the call is
Twenty minutes. No slides, no pitch, no next step you didn't ask for.
You tell us the situation
What you own, what you owe, and why now. No credit pull, no property address required, nothing signed.
We tell you what we recommend
Including when the recommendation is wait, refinance, or call a bankruptcy attorney before an agent.
The introduction
One agent who closes in your area and your situation, with the reason attached. If they're wrong, say so and we go again. Then we develop the plan together.
Where you are
Five conversations we have most often.
Each one starts the same way: you tell us the situation, we tell you what we recommend.
Thinking about selling
What it's worth, what you'd actually keep once commission, escrow, title, transfer tax and your payoff come out, and whether now is the moment at all.
Selling
You're buying
Ready to buy? Same as selling: one agent, no cost to you. Still working out whether you're ready at all? HomeIQ Academy covers credit, readiness and affordability first.
Buying
Buying new construction
A builder would rather hand you closing costs or an upgrade than cut the price. One agent who works those communities, registered with the builder before your first visit.
New homes
Zero equity, or behind
You owe as much as it's worth, or payments have slipped, and you still want to sell. What that takes, and the free help to use first.
See the options
You're an agent, 15+ years
We send you clients who've already had the honest conversation and know what they want. Written terms, sliding-scale fee, no desk fee and no cap.
The termsWho built this
Jumaane Bey
Licensed California real estate broker, DRE #02076038, and a licensed mortgage loan originator, NMLS #2033637. Previously a new home sales director and a senior mortgage loan officer, and has run a real estate brokerage. MBA and PMP. Working throughout California.
Why I built this. You buy a house once every several years, some people only once — never enough to get good at it. The stress I watched wasn't anyone behaving badly. It was people signing things nobody had properly explained to them. Advice before you commit, not after.
When you want a second read
Tell us the situation. We'll come back within a business day.
This goes to us, not a call center. Nothing here obligates you to anything, there is never a cost, and we come back within one business day.
If you have a recorded sale date or auction date, say so in the notes. Those get handled first, regardless of when they arrive.
Got it
We'll come back within one business day. If you flagged a deadline, sooner.